WORK / SELECTED PROJECTS

Selected work.

SEO, social media, writing and creative production—presented with the role and result behind each project.

Google Search Console performance graph showing clicks, impressions, click-through rate and average position

SEO & ANALYTICS

Search Performance Across International Markets

Managed and analyzed organic-search performance for confidential digital-entertainment brands across international markets. I monitored Google Search Console and Ahrefs data, prepared recurring reports, reviewed content and search patterns, and translated findings into practical recommendations.

6.4M+Organic clicks

14.2M+Search impressions

3International markets

Figures reflect a comparable May–September 2026 reporting period. Brand identities and proprietary data remain confidential.

Short-form reel

City Light Church YouTube channel with livestreams, videos and Shorts

YouTube publishing

SOCIAL MEDIA MANAGEMENT

City Light Church–Nova

Managed the nonprofit’s social media content production from planning through publication. My work included content calendars, captions, graphics, short-form video editing, livestream publishing, YouTube uploads, cross-platform adaptation and recurring performance reporting.

Content planningCopywritingGraphicsReelsYouTubeReporting

ONE-TIME PROMOTIONAL VIDEO

7 Strokes Massage and Spa

A standalone advertisement developed from concept to final edit for a wellness business. I handled the creative concept, scripting, direction, production and video editing to communicate the brand experience in a warm, professional way.

ConceptScriptDirectionProductionVideo editing

This was a one-time creative project, separate from my earlier employment as a certified massage therapist.

Published Sports688 article page showing Angela as the author

WRITING & ON-PAGE SEO

Uphead Digital

Researched, wrote, optimized and published short- and long-form sports articles. My contribution focused on writing, on-page SEO, internal linking and publication—not website design or development.

ResearchSEO writingInternal linkingPublishing

OTHER CREATIVE WORK

Content, analytics and visual storytelling.

TikTok account showing 102.4 thousand followers and 135.8 thousand likes

TIKTOK AUDIENCE GROWTH · FIVE MONTHS

From 20K to 102.4K followers.

Grew a creator account through content planning, publishing consistency, audience monitoring and performance-led adjustments.

82.4K+New followers

400%+Follower growth

135.8KTotal likes

ANALYTICS & REPORTING

Turning performance data into next steps.

Built recurring SEO and social media reports, compared performance across properties and platforms, and converted the findings into content and optimization recommendations.

Google Search ConsoleAhrefsSocial analyticsData visualization

Selected property-level snapshots are shown with brand identifiers removed.

Search performance screenshot showing 9.92 million clicks and 14.6 million impressions — Property performance overview

Search performance screenshot showing 14.7 million clicks and 20.2 million impressions — Long-range organic search trend

Angela Alvarez personal YouTube channel showing edited music, performance and awareness videos

PERSONAL YOUTUBE · VIDEO PRODUCTION

Editing stories across formats.

Produced and edited music covers, group performances, awareness content and original uploads—showing hands-on experience in planning, shooting and post-production.

SHORT FILM · NIKON CONTEST

Looks

A personal short-film production selected as a semifinalist in the Nikon Photo and Film Contest (2023).

LET’S BUILD WHAT’S NEXT

Let’s talk about your next idea.

Tell me about your goals, and let’s shape the next step together.

Make it meaningful.Let’s Work Together →